Media materials

resources for schools

Anti-tobacco media campaigns are an important factor in counteracting the devious marketing tactics employed by the tobacco companies.

Anti-tobacco TV advertisements aim to raise awareness around the harmful effects of tobacco smoking and prompt those who smoke to quit.

To view Australian television advertisements from 1971-2011 click here.

We would like to formally acknowledge and thank Quit Victoria for the permission to link to the anti-tobacco commercials.

Check out these advertisements produced by Western Australia's Smarter than Smoking project.

Highlights how smoking can reduce your sporting performance.

You decide - are cigarettes are a waste of money?

Find out how smoking can cost you concert tickets.

Wouldn't it be easier to quit smoking before you've started?

Smoking is pointless. But some people can't see that.